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Showing posts from August, 2023

Ghode Jatra

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      Ghode Jatra     Ghode Jatra is one of the annual festivals of Nepal which is basically celebrated in Kathmandu - Tudikhel. The word Ghoda refers to horse and Jatra means festival , so ghode Jatra is the festival of horses. Ghode Jatra is celebrated in the month of March - April. On the day of ghode Jatra Nepal Army performs various acts by riding horse, horse racing, horse parade, various performances can be seen in Kathmandu - Tudikhel ground. Public holiday is given in this day where most of the governmental office remains closed. "It is said that Gurumapa  - one of the demons used in live in Kathmandu and the kids started disappearing day by day which was believed to be because of Gurumapa so people tried various ways to scare Gurumapa but nothing could scare him and once people chased him upto Tudikhel ground where many horses ran towards Gurumapa which injured him and he finally got scared and ran away so Jhode Jatra was believed to be started since then".  During

MARKETING, ADVERTISEMENT AND SOCIAL MEDIA

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     MARKETING, ADVERTISEMENT AND SOCIAL MEDIA   MARKETING :   Marketing is the business strategy which is applied in various types of business and it is one of the ways to get connected with people along with their likes or dislikes as well as a process to identify the need of customers, audiences, buyers and so on. Marketing is the idea of promoting brands and products that a company owns and it is done to lead their products in public and more people. Marketing strategy can be started from a small stall / street vendor to big mart / shopping complex. The aim of a company will always be to sell as much as it could for the development of the company and earn profit so marketing plan is the best way that a company can adopt to attract customer towards their product and to convince people of their brand to be the best compare to other company’s brands.     In Nepal, there a well – known proverb that is – Bolne ko Pitho bigcha Na bolne ko chamal ni bigdaina which mean th